How do teams run email?
A monthly newsletter rhythm, a welcome sequence that sells while you sleep, and hygiene habits that keep deliverability healthy.
On this page
The welcome sequence
Trigger: a new contact from your site form.
Three emails: welcome, best content, gentle offer.
Watch replies land on the timeline and answer personally.
Deliverability hygiene
Let suppression do its job; never re-import bounced addresses.
Use topics so people can leave one list without leaving all.
Check links before sending; the editor does it with you.