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Instagram on Medal Social

Updated Jul 2026·1 min

What Medal can do with your Instagram channel, straight from the connector. For the cross-platform view, see “What can each platform do?”.

The Instagram channel drawer in Brand → Integrations, open on the Settings tab.The Instagram channel drawer in Brand → Integrations, open on the Settings tab.

Quick facts

Up to 10 images or videos per post.
Publishes as a page.

What you can do

Publish & schedule from the composer, with a per-channel editor.
Stories: publish Stories alongside feed posts via the placement picker.
Analytics: reach and engagement flow into Measure → Insights.
Messages: DMs from this platform land in the Helpdesk inbox.

Manage the channel & its settings

Brand → Integrations → Manage channel opens the Instagram drawer: connection health, publishing targets, recent activity, and a Settings tab with the platform-specific options you see below. The Danger Zone at the bottom is where disconnecting lives.

Import existing posts

The channel drawer's Overview tab has Import Posts — it pulls your existing Instagram content into Medal so analytics and the calendar reflect your real history. Refresh re-syncs account data on demand.

If something breaks

Tokens expire and platforms occasionally revoke access. Medal shows the reconnect warning in the channel drawer and in notifications; reconnecting is one click and never loses your scheduled posts.